case study, proces

Higher Revenue in 5 Months Than The Entire 2024 Year

We led a comprehensive transformation of the product offering and sales process for a technology company. The outcome? Revenue generated in just 5 months surpassed that of the entire previous year, alongside a streamlined offering and a unified team workflow.

Industry

New Technology

Date

September 2024

Role

Strategist

ABOUT COMAPNY

A technology company specializing in solutions based on machine vision, artificial intelligence (AI), and machine learning (ML). It delivers innovative tools across various industries, including healthcare, logistics, and manufacturing. The company also provides consulting services for the implementation and optimization of IT solutions.

BUSINESS CHALLENGES

  • Lack of a coherent and scalable offering – customers received diverse solutions without a clear structure
  • No customer segmentation or tailored scenarios for different buying journeys
  • Inconsistent sales process – reliant on individual relationships and intuition

SOLUTION

Through strategic collaboration, we led a comprehensive transformation of Skillforce’s sales approach and offering:

  • a strategy workshop enabled mapping and redesigning the offering, highlighting three key strategic products,
  • the strategic process helped develop a new sales structure based on diagnosing needs and solution fit, with clear stages, tools, and supporting materials for sales conversations,
  • training and onboarding the team on the new process ensured smooth and immediate execution.

EFFECT

  • By May 2025, the client achieved higher revenue than the entire 2024 year – a result of streamlined sales and stronger positioning among B2B clients.
  • With our support, the client clarified and defined its offering – customers understand what they’re buying and why, while the sales team operates cohesively and effectively using tools and processes
  • The company leverages event participation successfully – generating high-quality leads with a clear path for follow-up actions

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